The Greatest Business Secret in the World

THE GREATEST BUSINESS SECRET IN THE WORLD

Have you ever notice how some organisations prosper with new and repeat business year after year, while others just can't seem to generate enough new or repeat business? There is one thing that is common to all successful businesses...REWARD...

We all know that every behavior has its consequences. Future behaviour depends largely on the consequences of past and present behavior. If the consequences are rewarding, the odds are great that the behavior will be repeated. The reverse is also very true.

To put it simply, you get more of the behavior you reward.

What does this have to do with business success? Read on:

1. Reward your Customer with Outstanding or Excellent Service

When your customer has a great experience with you in the past, he is being rewarded by you. The more he feels rewarded, the more he will come back. It is a known fact that it costs 6 times more to bring in a new customer than to service existing customers. In short, great customer service will bring you great business, as you get repeat customers and new customers will also be attracted by the so many repeat customers.

2. Reward for Employee

Typically, a person hired to the job is given little or no incentive to go the extra mile for the customer. Over time, the employee will develop an indifferent attitude towards customers as he will be too busy doing other things, like getting new customers, marketing, etc.

To the customer, the employee is THE company. If the employee is not rewarded for giving excellent service, he will not do it. Research shows that as much as 68% of customers leave because of poor customer service, which is simply PERCEIVED INDIFFERENCE.. you just don't care!

3. Reward for Customer

What reward have you given to your customers today? Are they given the same benefits as new customers, or worse, given less than new customers?

Whatever behavior you want to attract, put in the right rewards and the right behavior will follow.

If you want to know more about how you can reward your customers and get them to come back again and again, submit your question below and we'll answer them free-of-charge within 3 days. Limit to one question per person.

Tip: Ask question in the form of What, Why, Where, Who, How and When and you'd have covered all aspects!

by AndyTheCoach wwww.asiacoachingtraining.com